1+ week, 2+ day ago   (485+ words) Podtrac's sample of 84.2 million views found engaged views trail counted views by 36 points on podcast episodes, giving publishers their first real benchmark. Podtrac today published its first comparison of "Views" against "Engaged Views" on YouTube, finding that podcast episodes retain…...

1+ mon, 18+ hour ago   (18+ words) TV’S Creative Elites Get to know the voices behind some of television’s biggest shows of the year PressReader...

1+ mon, 1+ day ago   (152+ words) Mark K. Miller began covering the television industry in 1975 when he joined Broadcasting magazine as an editorial assistant, becoming a staff writer. He moved to editing, becoming managing editor of the renamed Broadcasting & Cable in 1991. Mark left B&C at the…...

1+ mon, 1+ week ago   (526+ words) “We had a great quarter and, most importantly, are setup for a great back half of 2026 and 2027.” That’s what Townsquare Media CEO Bill Wilson has to say regarding the public traded company’s second quarter 2026 earnings results, released at 6am Eastern on…...

1+ mon, 1+ week ago   (252+ words) Podcast Measurement Standards Seen Advancing Maturity of Digital Audio Advertising TipRanks Podcast Measurement Standards Seen Advancing Maturity of Digital Audio Advertising According to a recent LinkedIn post from Audion, new podcast measurement guidelines from IAB Tech Lab are presented as…...

1+ mon, 2+ week ago   (397+ words) ...

1+ mon, 2+ week ago   (502+ words) IAB Tech Lab, the standards arm of the Interactive Advertising Bureau, has announced new rules to ensure that totals for podcast listeners and advertising numbers from downloads and clicks are calculated accurately. Podcasts rely heavily on the ability to analyze…...

1+ mon, 2+ week ago   (229+ words) In addition to Spotify, the agreement covers SiriusXM, Triton Digital, Acast and Libysn, and will use Proximic by Comscore’s transcript-level intelligence tools to support brand-safety and AI-supported Predictive Audiences tools. The addition of the tools is intended to give brands…...

1+ mon, 2+ week ago   (239+ words) Net Influencer Surfer Network has appointed digital audio executive Matt Kellogg as Senior Vice President of North American Sales Strategy, adding a new leadership role as the company expands its streaming, podcasting and audio advertising business In the newly created…...

1+ mon, 2+ week ago   (1203+ words) Movie review podcasts are immensely popular, sitting comfortably in the upper tiers of entertainment and pop culture audio content. Millions of listeners tune in to both niche specialty shows and massive, chart-topping networks to hear breakdowns of new theatrical releases,…...