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News
Agencies: make sure you take credit for your ideas
5+ day, 4+ hour ago (483+ words) by Jonathan Trimble | 9 September 2015 18 Feet & Rising was stung recently when a client claimed one of the agency's ideas as its own. Its chief executive, Jonathan Trimble, says the agency model needs to evolve to ensure attribution cannot be lost Tectonic…...
Anietie Udoh appointed to international jury of 2026 NY Digital Awards
5+ day, 10+ hour ago (353+ words) Nigerian marketing and communications professional, Anietie Udoh, has been appointed to the international jury of the 2026 NY Digital Awards, further strengthening his growing reputation as one of Nigeria’s most recognised and trusted judges of global creative and digital work. Udoh’s…...
Exclusive: This founder, who sold his first influencer agency at 17, just raised $4.3M to automate the industry — TFN
6+ day, 1+ hour ago (632+ words) Fluencify, Romdhane’s new venture, just closed a pre-seed funding round of $4.3 million, which was oversubscribed and led by byFounders, with Wave Ventures also taking part. “The round was oversubscribed, which means we had more demand than supply,” Romdhane tells Tech…...
ALAN CROSS TAKES AWARD-WINNING PODCAST, UNCHARTED: CRIME AND MAYHEM IN THE MUSIC INDUSTRY, ON TOUR ACROSS CANADA
1+ week, 1+ day ago (707+ words) Our Brands Corus Entertainment Inc. (TSX: CJR.B) is a leading media and content... Careers There is something special about working at an integrated media and... About Corus Corus is a leading media and content company that creates and delivers... Investor…...
‘Attention is cheap and trust is expensive’: Why expertise is redefining creator influence
1+ week, 2+ day ago (1268+ words) At the Storyboard18 Global GenZ Summit, creators from health, fitness, food and fashion, along with a Google India executive, discussed how expertise is becoming a stronger currency in the creator economy as audiences increasingly look beyond views and follower counts. The…...
Unscrippted Creative Caps Its Creator Roster At Five To Keep Management Creative
1+ week, 3+ day ago (741+ words) Scaling a creator management roster to dozens of clients, Jordana Ripp found, has a predictable outcome. The manager stops being a creative partner and becomes a deal-broker. Unscrippted Creative, her dual-sided Los Angeles practice, is organized around a different premise....
Broadcasters in the Era of Deficits: Can AI Solve Skyrocketing Production Costs? [???22nd Anniversary] Part 2
1+ week, 5+ day ago (354+ words) Will AI be the 'relief pitcher' for K-content? From 'Manager Kim's' action scenes to Son Seok-gu's child actor roles ① "Change the technology, preserve the story": Survival strategies for K-content in the AI era (3) "We Created It with an AI, Not…...
What Are Creatives Really Giving Up by Selling Out to A.I. Companies? We Asked an Expert.
2+ week, 4+ day ago (272+ words) But that amendment protects fame, not contracts. Today, your voice is untouchable. The day you sign, it becomes a revenue stream with a number attached, and revenue streams are precisely what equitable distribution was built to divide. You would be…...
How CreatorCaster Is Bringing A Hollywood Casting-Call Model To Family Brand Influencer Campaigns
2+ week, 4+ day ago (740+ words) Brands in the family market that come to CreatorCaster are not handed a software dashboard. Deborah Stallings Stumm, the company’s founder and CEO, runs campaigns through a casting model borrowed from entertainment: creators submit audition forms, brands review a curated…...
CMG Talent’s Attorney-Founder Says Most Creator Agencies Don't Review Their Own Contracts
2+ week, 5+ day ago (333+ words) Most creator contracts are never reviewed by a lawyer, according to Joey Roesler, who knows, because he used to be the attorney drafting them for brands. “A lot of these creators didn’t have adequate legal representation,” Joey says. “And we…...