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The Now Agency Names Kevin King as President, Ushering in a New Era for Creator-Led Marketing
1+ mon, 1+ day ago (239+ words) Aug 13, 2026, 08:57 ET Seasoned media and technology leader takes the helm as The Now Agency scales the future of creator-led brand building "The way people discover, engage with, and trust brands has fundamentally changed," said Kevin King, President of The Now…...
IAB Tech Lab Releases Podcast Technical Measurement Guidelines v2.3 for Public Comment
1+ mon, 3+ week ago (186+ words) Jul 21, 2026, 08:30 ET Updated Version 2.3 Clarifies Measurement Practices for Open RSS Distribution, Video Podcasts, and Server-Side Log Analysis; Available for Public Comment Until August 19, 2026 "Measurement only works at scale if everyone is counting the same way," said Anthony Katsur, CEO, IAB…...